LIVE EVENTS & CONCERTS

The concert becomes interactive — without changing a single note.

From the opening act to the encore, every moment of a live event can now trigger a verified fan experience — in-venue and at-home audiences getting different things, simultaneously.

Here's how a show looks with Phantone.

  1. 01

    The promoter embeds a Phantone signal in specific moments of the show's PA feed — opening act intro, headliner entrance, encore. Each moment carries a different payload.

  2. 02

    The opening act takes the stage. The signal fires in the PA. Fans in the venue and fans watching the official livestream both hear it — but Phantone can deliver different experiences to each group.

  3. 03

    Fans in the venue get an exclusive backstage video unlocked. Fans on the livestream get a discount on the artist's merch store. Same song, same moment, two different verified experiences.

  4. 04

    The promoter sees verified in-venue impressions vs. livestream impressions split in real time. Sponsors get proof of reach they've never had access to before.

What the fan experiences.

🛍
LIVE LISTENER EXCLUSIVE
15% off official merch. Tonight only.
VERIFIED · 142ms

Time-bound merch offer keyed to a specific show — verified by the audio, not a coupon code.

What you see.

In-venue vs. livestream split · Real-time per-show feed
LIVE · auto-refresh
In-venue vs. at-home
Segmentation — same audio chain, different experiences per audience
Per-moment
Payloads — different signals for different moments in the show
Sponsor-verified
Cryptographic proof of impressions for partnership reporting
Zero
Production change — the PA feed is the only touchpoint

Phantone gave us attribution data we've never had access to before. The experience moments are what make it different.

Early Access Partner
Enterprise deployment — details available under NDA
Client testimonials and case studies available upon request at hello@phantone.fm

Make every show moment count.

We work with promoters, venues, and touring teams to deploy before the first sound check. We'll walk you through how it integrates with your PA, your streaming partner, and your fan app.